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Jennie Wolff: Chief Marketing Officer at Sola Salon Studios

November 3, 2020by Josh Davis0

Last but certainly not least, everyone at Slick Marketers would like to cap off our celebration of business women by recognizing the one and only Jennie Wolff! As marketers ourselves, it’s not hard for us to see what makes Jennie the incredibly accomplished Chief Marketing Officer that she is. Her drive to succeed and her desire to see those around her succeed, are just a couple of things that we greatly admire about her. Read on to find out more about Jennie:

๐—๐—ผ๐—ฏ ๐—ง๐—ถ๐˜๐—น๐—ฒ

Chief Marketing Officer at Sola Salon Studios

๐—ช๐—ต๐—ฎ๐˜ ๐—ฑ๐—ผ ๐˜†๐—ผ๐˜‚ ๐—น๐—ผ๐˜ƒ๐—ฒ ๐—ฎ๐—ฏ๐—ผ๐˜‚๐˜ ๐˜„๐—ต๐—ฎ๐˜ ๐˜†๐—ผ๐˜‚ ๐—ฑ๐—ผ?

At Sola, we empower hairdressers and beauty professionals to live their best lives. Iโ€™m passionate about sharing this mission and helping thousands of individuals realize their dreams. I love that I get to be creative and help beauty professionals tell their incredible stories. I also love working with a team full of creatives, strategists and big dreamers. Itโ€™s been an amazing journey!

๐—ช๐—ต๐—ฎ๐˜ ๐˜„๐—ฎ๐˜€ ๐˜๐—ต๐—ฒ ๐—ฟ๐—ฒ๐—ฎ๐˜€๐—ผ๐—ป ๐˜†๐—ผ๐˜‚ ๐—ฐ๐—ต๐—ผ๐˜€๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฐ๐—ฎ๐—ฟ๐—ฒ๐—ฒ๐—ฟ ๐—ถ๐—ป ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€?

I truly feel that my career path chose me! After dreaming of a career in the music industry, I landed a job in event management at Denverโ€™s largest sports and entertainment arenas: Pepsi Center, Dickโ€™s Sporting Goods Park and the Paramount Theater. After 5 years of planning events of all sizes, I was ready to branch out from events and joined a team at a creative agency on the experiential marketing team. I love using my creativity to build communities centered around brands. When I joined the Sola team in 2013, I could not wait to focus on a mission-driven brand to help thousands of beauty professionals experience the freedom of salon ownership. Throughout the years, my role at Sola has evolved immensely. I am incredibly passionate about storytelling and bringing BIG ideas to life.

๐—ช๐—ต๐—ฎ๐˜ ๐—ฑ๐—ผ๐—ฒ๐˜€ ๐—ถ๐˜ ๐—บ๐—ฒ๐—ฎ๐—ป ๐˜๐—ผ ๐˜†๐—ผ๐˜‚ ๐˜๐—ผ ๐—ฏ๐—ฒ ๐—ฎ ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐˜„๐—ผ๐—บ๐—ฎ๐—ป?

I am very proud of the accomplishments Iโ€™ve made in my career – I have never thought of myself any differently being a woman, I have always felt comfortable sharing my ideas and speaking my mind, even when my opinions differ from other team members. I feel my creativity and ideas are my biggest assets! Now with a new baby at home, as I prepare to re-enter the work place after maternity leave, I have a new respect for all working parents, male and female.

๐—ฆ๐—ต๐—ฎ๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ ๐—ฎ๐˜€ ๐—ฎ ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐˜„๐—ผ๐—บ๐—ฎ๐—ป?

I have been fortunate to work with some amazing leaders who have become mentors to me throughout my career. I have also worked in challenging situations that have made me stronger. In business and in life, itโ€™s important to always focus on the lessons. If a particular situation or person is causing you difficulty, itโ€™s often your greatest teacher. I am grateful to be surrounded by a team of creative, passionate, hardworking people who I have learned an incredible amount from throughout the years.

๐—œ๐—ณ ๐˜†๐—ผ๐˜‚ ๐˜„๐—ฒ๐—ฟ๐—ฒ ๐—ถ๐—ป ๐—ฎ ๐—ฐ๐—น๐—ฎ๐˜€๐˜€๐—ฟ๐—ผ๐—ผ๐—บ ๐—ผ๐—ณ ๐˜†๐—ผ๐˜‚๐—ป๐—ด ๐—ด๐—ถ๐—ฟ๐—น๐˜€, ๐˜„๐—ต๐—ฎ๐˜ ๐˜„๐—ผ๐˜‚๐—น๐—ฑ ๐˜†๐—ผ๐˜‚ ๐˜€๐—ฎ๐˜† ๐˜๐—ผ ๐˜๐—ต๐—ฒ๐—บ ๐—ฎ๐—ฏ๐—ผ๐˜‚๐˜ ๐˜„๐—ต๐˜† ๐—ฏ๐—ฒ๐—ถ๐—ป๐—ด ๐—ฎ ๐˜„๐—ผ๐—บ๐—ฎ๐—ป ๐—ถ๐—ป ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—ถ๐˜€ ๐˜€๐—ผ๐—บ๐—ฒ๐˜๐—ต๐—ถ๐—ป๐—ด ๐˜๐—ผ ๐—ฎ๐˜€๐—ฝ๐—ถ๐—ฟ๐—ฒ ๐˜๐—ผ ๐—ฎ๐—ป๐—ฑ ๐—ฏ๐—ฒ ๐—ฝ๐—ฟ๐—ผ๐˜‚๐—ฑ ๐—ผ๐—ณ?

The most important thing in business is to love what you do. Itโ€™s beautiful when a career and passion come together. Being authentic and sharing your passion with the world will take you to amazing places! Always aim to lift those around you UP and you will enjoy a thriving and satisfying career. Lead from the heart.

Jennie Wolff

Chief Marketing Officer at Sola Salon Studios

Josh Davis

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