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Family businesses are the backbone of economies worldwide, bringing together tradition, history, and a shared sense of purpose. However, as new generations come of age and join the business, they often face a multitude of challenges. These challenges often include differences of opinion regarding vision, finances, and technology. In this blog, we will explore the...

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Recently, the team at Slick Marketers had the privilege of attending an inspiring event organized by Genesis Bank, titled “When Genesis Talks, The Powerhouse Series: Exploring the history and future of entrepreneurship in the beauty industry.” Held at the esteemed Advance Beauty College of Garden Grove, this event brought together a diverse group of attendees,...

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With nearly three-quarters of a million franchise opportunities available, selling your franchise business effectively requires more than providing a financial return. When searching for these opportunities, entrepreneurs want to connect with a brand that resonates with their values and identity. This is where the power of storytelling comes into play. Share the story of how...

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  In the ever-evolving landscape of marketing, collaborations and strategic partnerships provide a pathway to superior results. At Slick Marketers, we believe in the power of teamwork and the value it brings to our clients. Recently, President Nikki Ong convened with Rachel Vaughn, Vice President of Marketing at Sola Salons, and Andriana Gavrilovic, Chief Marketing...